Imagine this scenario: A bank wants to build a new flagship headquarters, but the bank’s leaders want to keep costs to a minimum, and so they decide to take a new approach to the project. Instead of hiring a construction manager, they compose an advertisement that says, “Wanted: Bank headquarters. Fifty stories tall. Must feature innovative architecture.” They then send the ad to all the specialty contractors—electricians, architects, plumbers, etc.—they need to…

To read this article and start a full year of unlimited online access, subscribe now!

Already a subscriber?

Need to register for your premium online access,
which is included with your paid subscription?

Support SSIR’s coverage of cross-sector solutions to global challenges. 
Help us further the reach of innovative ideas. Donate today.

Read more stories by Elisabeth D. Babcock.