There's money to be made by selling "ruthlessly affordable" products to the world's 2.7 billion poorest people.
Environmental conservation and business investment are not mutually exclusive, argues the CEO of the Nature Conservancy.
Can "movement marketing"—a means for companies to connect with consumers through social media—really lead to positive social change?
A "reverse innovation" guru provides anecdotes and advice about how to succeed in emerging markets.
The Coming Famine: The Global Food Crisis and What We Can Do to Avoid It by Julian Cribb
A FISTFUL OF RICE: My Unexpected Quest to End Poverty Through Profitability by Vikram Akula
Building Social Business: The New Kind of Capitalism that Serves Humanity’s Most Pressing Needs by Muhammad Yunus