Philanthropy & Funding
The Language of Crowdfunding
Appeals for donations should be strategic about framing the request in terms of “need” or “want.”
Joint marketing programs between businesses and nonprofits that provide public benefits
Appeals for donations should be strategic about framing the request in terms of “need” or “want.”
Activists use moral analogies with rogue industries and states to stigmatize fossil fuels.
For the past 30 years, celebrated academics and business leaders have promoted the idea that companies often profit by addressing social and environmental problems. Although these proposals have been hailed as promising breakthroughs, they are unscientific and counterproductive.
The value of a nonprofit is the presence and participation of its stakeholders and constituents. Technology creates the framework to make that value real. Part of the Technology for Change supplement sponsored by Salesforce in the Summer 2020 issue.
How Shared Hope International uses digital tools and meaningful grassroots experiences to activate support.
Pencils of Promise CEO Tanya Ramos blazes new trails as an early adopter of digital tools.
Two researchers have identified what they call “the greenconsumption effect," defined as “warm glow feelings” that accompany the use of environmentally friendly products. A Research article from the Spring 2020 issue.
Communications strategies for advocates, activists, and researchers who want to build support for preventative approaches to solving social problems.
To build more inclusive movements, social advocacy organizations and activists need to create stories that can engage both familiar and new communities.
Five principles based in social science that will help organizations connect their work to what people care most about.