Nonprofits
15 Minutes with John Seffrin
Interview with John Seffrin, CEO of the American Cancer Society.
New ways to measure and evaluate the impact an organization’s work has on society (more)
Interview with John Seffrin, CEO of the American Cancer Society.
Millions of words have been written about the need to measure the effectiveness of nonprofits, and millions of dollars have been spent doing just that. It's time to ask: What has been the impact of this effectiveness movement?
With few exceptions, most US nonprofits operate in a single neighborhood, town, or city. How can proven nonprofits increase their reach?