Nonprofits
Building a Storytelling Culture
Why a shift in mindset and an investment in capacity are essential in sustaining storytelling efforts.
Julie Dixon
Nonprofits
Can a “Like” Save a Life?
A Georgetown University and Waggener Edstrom study sheds new light on the debate surrounding the effectiveness of online influence.
Fundraising
The Permanent Disruption of Social Media
A new study highlights the realities of donor behavior and how organizations can redesign their outreach strategies to be more effective.