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Lenny Mendonca

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Business

A New Era for Business

By Scott C. Beardsley, Sheila Bonini, Lenny Mendonca, & Jeremy Oppenheim 14

More and more business leaders recognize that their company's future is increasingly intertwined with the needs and demands of society. But many executives don't understand how to manage that changing relationship. In this article, McKinsey & Company consultants provide a model for incorporating sociopolitical issues into the strategic decision-making process.