Buzz Control
Social media is a powerful marketing tool. But how do you control your message once it goes viral and is in the hands of the public?
Social media is a powerful marketing tool. But how do you control your message once it goes viral and is in the hands of the public?
Failure and its upside—a report from the 2010 PopTech conference.
The information systems we're building are starting to get better at taking input from crowds and using it to help us mine data for what we will most likely want or need.
U.S. Secretary of Education Arne Duncan and Chairman of the House Committee on Education George Miller, address the NewSchools Summit 2010.
The power of networks and engaging them across platforms.
By working closely with the clients and consumers, design thinking allows high-impact solutions to social problems to bubble up from below rather than being imposed from the top.
Two veterans of consumer psychology, marketing, and entrepreneurship provide a guide to using social media for social change.
Is the digital divide a thing of the past?
Design is a process especially suited to divergent thinking—the exploration of new choices and alternative solutions.
Nonprofits lag behind business and science in using big data effectively.