The internet has become an indispensable part of a nonprofit's life. But harnessing the web and email for outreach and fundraising takes agility and experience. This 2007 Nonprofit Boot Camp panel discussion of experts shares technological and marketing know-how through case studies to help nonprofit marketing executives plan effective web and communications strategies for their organizations.
Not only does a distinctive brand help a nonprofit raise its visibility among the public, it also develops deeper ties with donors, partners, and other stakeholders.
Shifting demographics among donors, fundraisers, and the communities they serve call on nonprofit organizations to think about diversity on many levels. How can you connect with donors who are different from you? How does inclusiveness strengthen your organization? In this audio lecture, gerald Richards and Dee Dee Nguyen explore these questions at the 2007 Nonprofit Boot Camp, reflecting on how to reach across the divides of ethnicity, culture, gender, sexual orientation and other differences to strengthen bonds and create new opportunities.
As government shrinks funding for the needy, who will pay for social services?
We know what needs to be done more than we have the will to make it happen.
Aid organizations help build small businesses build capacity without asking whether people want the businesses’ products. As these stories show, successful programs start with real buyers.
The most useful financial statements are those that clearly convey information to their stakeholders in the simplest format possible. In this audio lecture, financial consultant Sojeila Maria Silva shares her wisdom from 18 years of management experience. Speaking at the 2007 Nonprofit Boot Camp, she covers different approaches to financial management, what finance and budgets entail in real terms, and how to analyze most commonly used financial statements.
Successful social innovators nurture close ties between members and infuse their networks with a common set of values.
In this audio lecture, Heather Carpenter and Jennifer Chien offer a wealth of practical advice and concrete steps to establish basic organizational procedures and best practices for young nonprofits. Speaking at the 2007 Nonprofit Boot Camp, they map out the tasks in key areas such as insurance, human resources, finances, fundraising, and board relations to help executives in start-up nonprofits strengthen and simplify operations, freeing up valuable time to focus on the programs they care about.
When it comes to environmental sustainability, William McDonough is nothing less than a hero for the planet. In this audio lecture, he discusses how he has designed eco-friendly buildings with unique properties, such as the ability to produce oxygen. He urges his audience of Stanford Graduate School of Business students to set goals not toward an efficient bottom line of doing the wrong thing less badly, but rather toward the effective top line of doing the right thing.
