Articles P7670

Best of Breed

By Philip Kotler & Nancy Lee

When it comes to gaining a market edge while supporting a social cause, ‘corporate social marketing’ leads the pack.

Investing in Society

By William F. Meehan, Derek Kilmer, and Maisie O'Flanagan

Charitable donors should think of themselves as "investors" – and should expect returns, just like a stock market investor would.

The Path of Change

By Jerry Porras & Tom Vander Ark

Jerry Porras and Tom Vander Ark discuss how leadership, vision, and competition will determine the future of education.

A Healthy Advantage

By Kimberly Solheim

Nonprofit health care providers are more cost-effective.

Work Works

By Gerald Burstyn

For Ready, Willing & Able, finding a home starts with cleaning the streets.