Branding Social Change?
Can "movement marketing"—a means for companies to connect with consumers through social media—really lead to positive social change?
Social innovations that enrich society and enhance democratic participation (more)
Can "movement marketing"—a means for companies to connect with consumers through social media—really lead to positive social change?
A look at new proposals to change how our Internet is governed.
By shifting the responsibility of the citizen from deciding to designing, we can redirect resources away from conflict and toward creating better ideas.
The public debate around climate change is no longer about science—it’s about values, culture, and ideology.
Michael Sandel's latest book takes up the question: What are the moral limits of the marketplace?
We must be willing to continually examine and test our core convictions and assumptions, and confirm that they are worth holding.
Organizations are finding that subtle changes in language make a difference in how people vote.
Serious games tap into the same culture of online friendship from social networking to fuel peer involvement and encourage collaboration around real-world challenges.