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Starbucks has developed guidelines for creating and maintaining a sustainable supply chain, which it calls Coffee and Farmer Equity (C.A.F.E.) Practices. These coffee-buying guidelines help the company establish equitable relationships with farmers, workers, and communities. In this audio lecture recorded at Stanford during the 2007 Responsible Supply Chains Conference, Willard Hay explores what's making C.A.F.E. Practices successful.

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