Nonprofits & NGOs
If You Need Something, Just Ask
Practical solutions to problems such as how to ask people for help, how to motivate people to ask for help, and what to do after people have refused to help.
Practical solutions to problems such as how to ask people for help, how to motivate people to ask for help, and what to do after people have refused to help.
Some early impressions of Jumo, a much-heralded social networking site for stimulating, coordinating, and occasionally funding social change.
My new book, "Nonprofit Turnaround: A Guide for Nonprofit Leaders, Consultants and Funders," delves into questions of the state of nonprofits today.
Marketing professor Jennifer Aaker shows how stereotypes can be reframed to influence consumer behavior for nonprofits.
Money doesn't make you happy, but giving it away does
Two veterans of consumer psychology, marketing, and entrepreneurship provide a guide to using social media for social change.
Marketing professor Kathleen Vohs' research finds that money acts as a psychological resource that changes people's motivations.
How can defaults help you save money, save the environment, and save lives?
If you shut out the clamor and look dispassionately at the communication hurdles that confront you, it’s not at all clear that new media is delivering on its promise.
A recent study shows that at all income levels women give more than men—both more frequently and more generously when controlled for income.