If the number of CSR (corporate social responsibility) conferences, company social reports, standards, norms, principles, and CEO pronouncements is any indicator, then the answer is no: The field is thriving. But if you believe observers like Robert Reich (Supercapitalism) and David Vogel (The Market for Virtue), then you’ll say that the question is moot; that what most call CSR is, and always has been, nothing more than smart management.
What do I, a CSR champion, believe? After laboring for...
Want more? Sorry, the full text of this article is only available to subscribers. Subscribe now.
Already a subscriber? Please log in by entering your email address and password into the red login box at the top-right corner of this page.
Need to register for your premium online access, which is included with your paid subscription? Register here.