At a recent protest against the use of toxic flame retardants in furniture, a group of mothers burst into a catchy song about chemicals. The tune? “Frère Jacques.” “Moms make great protestors when they can get out,” says Joan Blades, cofounder and president of MomsRising. But mothers are often too busy to demonstrate, even on behalf of issues they care about. Enter MomsRising, a grassroots group that uses the Internet to bring mothers together. MomsRising members advocate for family-friendly...

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