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Innovations in solution-based design techniques that address social problems (more)

Nonprofits

Mastering Effective Communications for Causes: Public Interest Communications & the Science of Story

Presented by Ann Christiano and Annie Neimand

This unique two-part, 180-minute e-certification program offers you valuable training on effective communications strategy and methods for promoting your social cause. In the first session, “Developing a Public Interest Communications Strategy,” we examine the best ways to transcend the interest of any one organization to achieve real and lasting change on a particular issue. In the second session, “The Science of Story Building,” we explore the research that tells us what makes one story more memorable, sharable, and inspiring than another. Get ready for an engaging, hands-on digital workshop that includes activities, illustrative examples, and case studies. This program is produced in conjunction with the Center for Public Interest Communications at the University of Florida.

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