Cause Marketing Does More Harm Than Good
I believe that cause marketing programs erode the joy of giving, turn consumers into cynics, and contribute to the overall loss of faith and trust in the nonprofit sector.
Innovative ideas to help leaders of nonprofits and nongovernmental organizations work more effectively (more)
I believe that cause marketing programs erode the joy of giving, turn consumers into cynics, and contribute to the overall loss of faith and trust in the nonprofit sector.
Instead of the profit/nonprofit distinction, individuals should ask themselves: Who is the target beneficiary and what are the best products/services that can be provided?
We must not allow skin-deep, compliance-driven transparency to become an acceptable substitute for values-driven, culturally ingrained efforts.
Without a healthy civil society it becomes difficult if not impossible to solve other, more readily apparent problems.
With a much talked about leadership gap on the horizon, we need to support the developing group of new leaders.
The Shared Services business model has something to offer small nonprofits that need to maintain their independence and community linkages.
Does the nonprofit sector represens an untapped opportunity to leverage social media for social good among young people?
In its sixth year, GGI is no longer just a former President’s bid to stay relevant.
Joe Becker, the Senior Vice President of Disaster Services at the American Red Cross, who explains how partnerships with businesses can bring resiliency back to a community after disaster —.
It is well worth our time to explore the potential of deviant ideas to positively impact the practices of our field.