Business
The False Promise of Corporate Carbon Neutrality
“Net-zero” and “carbon-neutral” are prominent corporate climate pledges … that won’t come to anything.
“Net-zero” and “carbon-neutral” are prominent corporate climate pledges … that won’t come to anything.
Authors Michael Lenox and Rebecca Duff call for disruptive innovations and radical reconfiguration of industries to decarbonize the planet by 2050.
Long hailed as a major piece of the climate solution, sustainable business practices have not only fallen short: They even enable the continued dominance of fossil fuel.