The Changing Role of Nonprofits
The author initiates a conversation about the new role of nonprofit organizations in the current social media and/or technology revolution and invites readers to continue the discussion.
Advocacy Innovative ways to influence public policy
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Lobbying for Good
In their efforts to be socially responsible, most companies fail to wield their most powerful tool: lobbying. Yet corporations such as Mary Kay, Royal Dutch Shell, and General Motors are increasingly leveraging their deep pockets, government contacts, and persuasive powers for the cause of good. Not all kinds of socially responsible lobbying are created equal, however. The authors discuss which forms are best for companies and society.
Podcast
Thomas M. Siebel - Using Marketing Techniques to Fight Meth Abuse
The abuse of the synthetic drug known as methamphetamine has become a top crime problem in the United States, and now a global epidemic. In this audio lecture, part of the Stanford Social Innovation Review's conference on evaluation, IT leader and philanthropist Thomas Siebel discusses the nature of meth addiction as well as the efforts of the Meth Project, a large-scale prevention program aimed at reducing first-time meth use through public service messaging, public policy, and community outreach.
The Secret Sauce
The Internet will increasingly be used to build momentum for social change.
Clout-Sourcing
Social media is helping people self-assemble for social action.
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The Bias of ‘Professionalism’ Standards
Professionalism has become coded language for white favoritism in workplace practices that more often than not leave behind people of color. This is the fourth of 10 articles in a special series about diversity, equity, and inclusion.
The Science of What Makes People Care
Five principles based in social science that will help organizations connect their work to what people care most about.
Creating High-Impact Nonprofits
Conventional wisdom says that scaling social innovation starts with strengthening internal management capabilities. This study of 12 high-impact nonprofits, however, shows that real social change happens when organizations go outside their own walls and find creative ways to enlist the help of others.
Stop Raising Awareness Already
It’s time for activists and organizations to adopt a more strategic approach to public interest communications.
How Nonprofits Get Really Big
Since 1970, more than 200,000 nonprofits have opened in the U.S., but only 144 have reached $50 million in annual revenue. They got big by doing two things: They raised the bulk of their money from a single type of funder. And just as importantly, these nonprofits created professional organizations that were tailored to the needs of their primary funding sources.