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Business Innovative ways to enhance corporate social responsibility

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Advancing an Inclusive Workplace

By Jenny Lay-Flurrie 1

Empowering people with disabilities at work advances social inclusion and is good for business. Digital accessibility is essential to efforts at Microsoft to create opportunities for disabled talent.

National Geographic Reinvents Itself

By Amanda M. Fairbanks

The National Geographic Society began as a Victorian-era institution of white gentlemen explorers dedicated to understanding the globe. To better reflect the world and thrive in the 21st century, it has diversified its leadership, transformed its internal culture, and created a media juggernaut.

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For Love or Lucre

By Jim Fruchterman 25

A veteran social entrepreneur provides a guide to those who are thinking through the thorny question of whether to create a nonprofit, a for-profit, or something in between.

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The Greening of Wal-Mart

By Erica L. Plambeck & Lyn Denend 5

For much of its history, Wal-Mart’s corporate management team toiled inside its “Bentonville Bubble,” narrowly focused on operational efficiency, growth, and profits. But now the world’s largest retailer has widened its sights, building networks of employees, nonprofits, government agencies, and suppliers to “green” its supply chains. Here’s how and why the world’s largest retailer is using a network approach to decrease its environmental footprint – and to increase its profitability.

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Do No Evil

By Suzie Boss 6

Google DotOrg launched in 2004 with bold ambitions and almost $1 billion in seed funding. But the results have been less than stellar.