Selling Social Change
Rather than focusing so much effort on creating services that are “innovative,” nonprofits need to develop a more sales-driven approach to social change.
Rather than focusing so much effort on creating services that are “innovative,” nonprofits need to develop a more sales-driven approach to social change.
From fraternity houses in the American Midwest to villages in rural India, Breakthrough is experimenting with novel approaches to reducing violence against women and girls.
In working with stigmatized groups, an organization must manage the risk that it may experience stigma as well.
Too many nonprofits develop products and services without paying enough attention to their customers (the beneficiaries).
Changing who and how universities teach social innovation offers unprecedented learning opportunities for students—and the potential to create greater social impact.
Professionalism has become coded language for white favoritism in workplace practices that more often than not leave behind people of color. This is the fourth of 10 articles in a special series about diversity, equity, and inclusion.
More nonprofits are managing their brands to create greater impact and organizational cohesion.
The key to creating a vibrant and sustainable company is to find ways to get all employees personally engaged in day-to-day corporate sustainability efforts.
In the face of increasingly pressing systemic inequities, nonprofit boards must change the traditional ways they have worked and instead prioritize an organization's purpose, show respect for the ecosystem in which they operate, commit to equity, and recognize that power must be authorized by the people they're aiming to help.
Five practical considerations for organizations that want to use intentional influence to achieve a bold social goal.