15 minutes with Kaisha Atakhanova
Kazakh biologist, activist, and environmental prize recipient.
Environment - Articles
Innovations in environmental protection and conserving natural resources (more)
Going Head to Head
When activists miscalculate their strategic approach, their boycotts tend to falter and fade away, squandering important resources and credibility. Similarly, when companies mishandle their nonmarket strategies, they too pay a steep price.