Anatomy of a Viral Web Video Campaign
With the right creative approach and the help of supporter networks, nonprofits can leverage web video to engage thousands, even millions, of people on a shoestring budget.
Advocacy - Most Popular
Innovative ways to influence public policy (more)
When Straight-Line Planning Doesn’t Work
How network theory challenges conventional planning strategies and points toward a more flexible, collaborative approach to fundraising.
What Lessons Does “Brexit” Hold for Social Innovators Worldwide?
Social innovators have a lot to learn from situations where they and their target beneficiaries vote on opposite sides.
It Takes a Network to Tackle Growth and Complexity
Social network analysis may benefit regional conservation efforts in the Texas Hill Country and help mitigate other challenging societal issues.
Taking Advocacy Campaigns Off Auto-pilot
A lack of creativity in campaign tech can stifle social change. Advocacy organizations need to take more chances with technology and think beyond existing tools to achieve greater impact.
Video
Three Questions With Angela Glover Blackwell
Blackwell, president and CEO of PolicyLink, talks with SSIR senior editor Michael Slind about the role of public policy in addressing inequality and creating a more prosperous society.
Four Approaches to Nonprofit Sustainability
Insights from nonprofits that have effectively adapted their work over time can help other organizations think creatively and develop a strong strategic plan.
Ask Questions, First to Learn but Then to Act
Now, more than ever, grantmakers are asking questions and working to learn with and from their grantees, but the lessons matter only if they inform future action.
Four Ways to Fix Broken Communications in the Social Sector
Taking chances, setting high standards, making long-term commitments to improvements, and defining and then measuring success can put nonprofits, NGOs, and foundations in a better position to draw in supporters of all kinds.
Advocating an End to the Death Penalty
The Atlantic Philanthropies and its network of partners are using advocacy and communications to end capital punishment in the United States once and for all.