Issue

Winter 2003

Volume 1, Number 3

In the winter 2003 issue of Stanford Social Innovation Review, Chip Heath provides invaluable advice about nonprofit leaders and others can craft a compelling message that people will remember. In “Loud and Clear,” Heath provides six important tips that people can use to create messages that stick. The article was the basis for the best-selling book, Made to Stick: Why Some Ideas Survive and Others Die, written by Chip and his brother Dan Heath.

Features

Philanthropy

Smart Money

By Paul Brest

General operating grants can be strategic – for nonprofits and foundations.

Field Report

Education

Head of the Class

By Pehr Luedtke

Eastside Prep balances support and structure in a school for low-income minority students.

Case Study

Viewpoint

Research

Books

Q&A

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