Social Good Is Always Good Branding—or Is It?
Building a brand solely on social impact is not a guarantee for success, and it comes with risks that can take businesses by surprise.
Business Innovative ways to enhance corporate social responsibility
Latest
Tackling Heropreneurship
Why we need to move from “the social entrepreneur” to social impact.
Big Blue Volunteers
From Mumbai, India, to Mérida, Mexico, IBM employees are applying
their professional skills to a wide range of social challenges.
There Is No Such Thing as a Green Product
Touting products like LEDs and recycled plastic packaging as “green” is misleading, because it fails to account for their effects on markets and consumer behavior and for the resulting environmental consequences. The authors offer what they say is a better approach: measuring the overall "net green" impact of the product.
Access by Prescription
By following the right regimen, pharmaceutical companies can boost their ability to bring life-saving medicines to poor customers.
Most Popular
Ten Nonprofit Funding Models
With an understanding of these 10 funding models, nonprofit leaders can use the for-profit world's valuable practice of engaging in succinct and clear conversations about long-term financial strategy.
Engaging Employees to Create a Sustainable Business
The key to creating a vibrant and sustainable company is to find ways to get all employees personally engaged in day-to-day corporate sustainability efforts.
The Next Phase of Business Sustainability
The era of corporations integrating sustainable practices is being surpassed by a new age of corporations actively transforming the market to make it more sustainable. Open access to this article is made possible by The Regents of the University of Michigan on behalf of the Erb Institute.
What Business Execs Don’t Know—but Should—About Nonprofits
Business leaders play vital roles in the nonprofit sector – as board members, donors, partners, and even executives. Yet all too often they underestimate the unique challenges of managing nonprofit organizations.
ESG Is Not Impact Investing and Impact Investing Is Not ESG
Understanding these six important differences will both facilitate better conversations and help channel funds appropriately.