No Substitute for Experience
When hiring executives, many nonprofits should seek marketing expertise.
When hiring executives, many nonprofits should seek marketing expertise.
Nonprofits aren’t as nice to their employees as you might think.
Not only does a distinctive brand help a nonprofit raise its visibility among the public, it also develops deeper ties with donors, partners, and other stakeholders.
Successful social innovators nurture close ties between members and infuse their networks with a common set of values.
Nonprofits and businesses are converging - in the value they create, the stakeholders they manage, the organizations they form, and the financial instruments they use.
Funders are calling for more program evaluation, but nonprofits are often collecting dubious data, at great cost to themselves and ultimately to the people they serve.
Large-scale social change requires broad cross-sector coordination, not the isolated intervention of individual organizations.
More nonprofits are managing their brands to create greater impact and organizational cohesion.
Business leaders play vital roles in the nonprofit sector – as board members, donors, partners, and even executives. Yet all too often they underestimate the unique challenges of managing nonprofit organizations.
The deep changes necessary to accelerate progress against society's most intractable problems require someone who catalyzes collective leadership.