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Brij Kothari - Literacy Through Entertainment

What do you get when you combine a love of Bollywood music videos with widespread illiteracy? Brij Kothari sees an opportunity to make the world a better place. By subtitling popular entertainment, he helps millions learn to read in a fun way. He's also creating multiplatform stories that will be seen on TV, read on mobile phones, and printed in books. Talking to Design for Change host Sheela Sethuraman in this audio interview, Kothari describes how he improves lives by incorporating education into everyday entertainment.

Jennifer Aaker - Creating Strong Nonprofit Brands

For profit-making companies, branding is generally second nature. But how can nonprofits use branding effectively? In ths audio lecture recorded at the 2007 Nonprofit Management Institute, Business Professor Jennifer Aaker shares her experiences studying and writing about nonprofits to identify how they may use branding to differentiate themselves, leverage limited funds, establish a reputation, inspire customer commitment, and more.

Mathias Craig - Bringing Electricity to the Marginalized

In parts of Nicaragua, nearly 80 percent of the population goes without electricity, leaving them cut off from critical opportunities for betterment and development. In this audio interview, Kriss Deiglmeier, the Center for Social Innovation executive director, converses with Mathias Craig who created blueEnergy to bring electricity to marginalized communities in this region of the world.

Chip Heath - Missions That Really Inspire

Your organization has an important mission. But could a potential funder or volunteer tell that by looking at your website or your annual report? And could one of your employees make the right decision in a tough situation by reading it? In this audio lecture recorded at the 2007 Nonprofit Management Institute at Stanford, Chip Heath discusses how you can craft a mission statement that inspires people and helps them make important decisions, thereby offering powerful tools to lead your organization.

Kyle Zimmer - Fearlessly Helping the World to Read

First Book is a not-for-profit organization that provides books to low-income students. In this audio interview, founder Kyle Zimmer discusses with Design for Change host Sheela Sethuraman the evolution of her startup from a mere idea in 1992 to an organization with hundreds of employees and millions of books. She also outlines how she's applied best business practices to create a scalable entrepreneurial model.

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Drowning in Data - Thumbnail

Drowning in Data

By Alana Conner Snibbe 9

Funders are calling for more program evaluation, but nonprofits are often collecting dubious data, at great cost to themselves and ultimately to the people they serve.