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Jeff Patrick - Social Networking for Nonprofits

MySpace, Flicker, YouTube, and Facebook are big brands and major movers in the commercial, social networking world. In this audio lecture recorded at the 2008 Nonprofit Management Institute, an event convened by the Stanford Social Innovation Review, Jeff Patrick of Common Knowledge shares how nonprofits can use such tools—and customize their own—to capture constituencies and raise funds. He further shows where social networking is headed so that nonprofits can begin to incorporate it into their long-term horizons.

Podcast

Jennifer Aaker - The Psychology of Giving

Research shows that spending time and money on others makes people happy—so why don't more people donate to or volunteer for nonprofits? In this audio lecture, sponsored by the Stanford Center for Social Innovation, Stanford marketing professor Jennifer Aaker offers insights into the phenomenon. She then turns those insights into lessons in nonprofit management that organizations can use to create compelling ways for more people to give financially and personally to the causes they care about.

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Millennials MoveOn

By Lee Bruno

To propel young folks to the polls, a political organization mixed Web 2.0 tools with social science savvy.

Podcast

Diana McLain Smith - How Great Teams Turn Conflict into Strength

The key to success in any team or enterprise is to develop good working relationships. In this talk, sponsored by the Stanford Center for Social Innovation, consultant Diana McLain Smith, author of Divide and Conquer: How Great Teams Turn Conflict into Strength, shows how those who care about performance and relationships can simultaneously nurture both. She offers tips for seeing work relationships in new ways, and practical suggestions for enhancing them.

Podcast

Hau Lee - Boosting Profits Through Social Responsibility

Companies can indeed make money while operating in socially responsible and environmentally friendly ways. It just takes what supply chain expert Hau Lee calls the Triple-A approach—having agility, adaptability, and alignment. Closing the Stanford 2008 Responsible Supply Chains Conference, Lee describes how small to mid-sized companies in China, India, and Israel boosted profits while shrinking waste and pollution and providing a fair workplace for employees.

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Drowning in Data

By Alana Conner Snibbe 9

Funders are calling for more program evaluation, but nonprofits are often collecting dubious data, at great cost to themselves and ultimately to the people they serve.

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