Solutions

Thomas M. Siebel - Using Marketing Techniques to Fight Meth Abuse

The abuse of the synthetic drug known as methamphetamine has become a top crime problem in the United States, and now a global epidemic. In this audio lecture, part of the Stanford Social Innovation Review's conference on evaluation, IT leader and philanthropist Thomas Siebel discusses the nature of meth addiction as well as the efforts of the Meth Project, a large-scale prevention program aimed at reducing first-time meth use through public service messaging, public policy, and community outreach.

Good Measures Conference - Evaluation in the Nonprofit Sector

Evaluation is one of the most powerful mechanisms a nonprofit organization can use to unlock its potential, become more effective, and achieve success. But traditional evaluation methods are expensive, require thorough knowledge of the social sciences, and take a good deal of time to perform. In this part of the Stanford Social Innovation Review's conference on evaluation, Mark Kramer details how nonprofits can better incorporate evaluation to achieve their mission and bring about social change.