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An Outcomes Mindset for Systemic Impact

By Sonal Shah & Marta Urquilla 3

To achieve broad social impact, we need systemic solutions. This requires government to lead with an outcomes-focused approach that embraces data and technology, aligns financial incentives, learns from policy failures and successes, and acts on new knowledge about what works.

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The Dragonfly Effect

By Jennifer Aaker & Andy Smith 10

Two veterans of consumer psychology, marketing, and entrepreneurship provide a guide to using social media for social change.

The Case for Causal AI

By Sema K. Sgaier, Vincent Huang & Grace Charles 3

Using artificial intelligence to predict behavior can lead to devastating policy mistakes. Health and development programs must learn to apply causal models that better explain why people behave the way they do to help identify the most effective levers for change.