Social Issues - Articles

Co-creating With the Base of the Pyramid

By Ted London & Urs Jäger

Companies seeking to do business in low-income markets often make the mistake of transferring assets from higher-income markets to fill perceived gaps. They should instead look to partner with those who live in these markets and to identify the assets already available there.

The Pathology of Tradition

By Marcie Bianco 1

Women’s rights and human rights organizations take aim at the tradition of "menstrual exile" through creating broad access to scientific knowledge that destigmatizes menstruation.