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Advocacy
Entering Climate Change Communications Through the Side Door
Advocates can make progress on polarized issues by finding new ways into engaging people in different perspectives, rather than trying to knock down the front door with a barrage of facts.
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Advocacy
Reframing America’s Opioid Epidemic to Find Solutions
Framing the opioid epidemic as a crisis and an individual problem obscures the power of prevention and society’s role in promoting it.
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Advocacy
Reframing Aging: Growing “Old at Heart”
Describing aging as “building momentum” helps people see how experience and wisdom enables older people to improve their communities.
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Advocacy
Reframing the Gun Debate
To enact policies that reduce gun violence in the United States, advocates are flipping the script to make the conversation about saving lives rather than taking away Americans’ guns.
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Advocacy
Highlighting Shared Humanity and Prosperity to Advance Immigration Solutions
To build support for progressive immigration reform in the United States, advocates must turn away from “us versus them” framing, and toward language that emphasizes shared humanity, collective prosperity, and the country’s distinct identity as a “nation of immigrants.”
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Social Services
Creating Affordable Housing Opportunities Means Talking Equity
To attain affordable housing for all, we must build public support by shifting narratives away from consumer choice and personal responsibility.
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Advocacy
Reframing Sexual Violence: From #MeToo to Time’s Up
In the shift from #MeToo to Time’s Up, movement leaders are strategically framing sexual violence as a social and cultural problem, rather than an individual problem. Doing so helps people think about the broad range of actions we can take to systemically prevent sexual violence.
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Advocacy
Framing for Social Change
How we frame social issues profoundly influences our understanding of them, and how we think and talk about solutions.
Communication
Picture This: How We Frame Issues Matters for Social Change
Picture This is a multi-part series presented in partnership with The Communications Network, the FrameWorks Institute, and leading organizations working on today’s most urgent and seemingly intractable social issues. In this series, you will learn what framing is, why it matters, and how it profoundly influences our understanding of social challenges and how we think and talk about potential solutions.
You will hear from those on the front lines of gun violence, sexual violence, immigration, climate change, aging, addiction, and housing about the current, dominant frames surrounding each challenge. We will also explore ways to deconstruct those narratives and look at alternative ways of framing them to spark meaningful dialogues and drive change. #PictureThis