In their efforts to be socially responsible, most companies fail to wield their most powerful tool: lobbying. Yet corporations such as Mary Kay, Royal Dutch Shell, and General Motors are increasingly leveraging their deep pockets, government contacts, and persuasive powers for the cause of good. Not all kinds of socially responsible lobbying are created equal, however. The authors discuss which forms are best for companies and society.
LivingGoods sends its version of Avon ladies—white-uniformed "health promoters"—knocking on doors in hundreds of Ugandan communities.
The military's better than civilian life, say minorities and women such as Marine Corps Capt. Elizabeth Okoreeh-Baah, the first woman to pilot the V-22 Osprey.
World of Good connects female artisans in poor countries with retailers (including Whole Foods Market, pictured) in the West.
MomsRising is tapping a vast resource to improve the lives of American families.
Dancing Deer Bakery helps most when it keeps its eye on the bottom line.
The more race- and sex-segregated the county, the more Republican it votes.
Which woman is more likely to attract unpleasant sexual attention: the office sweetheart or the ambitious upstart? A new study by social psychologist Jennifer Berdahl points to the upstart. From her findings, Berdahl concludes that “men aren’t harassing women to get into their pants, but to put them down....”
How can companies hire and promote more women and minorities?