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Measuring Social Impact Innovative ways to measure the impact that an organization has on society

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Why Measure?

By Katie Cunningham & Marc Ricks

Nonprofits use metrics to show that they are efficient. But what if donors don’t care?

Investing in Society

By William F. Meehan, Derek Kilmer, and Maisie O'Flanagan

Charitable donors should think of themselves as "investors" – and should expect returns, just like a stock market investor would.

The Peer Yardstick

By Sacha Litman

Measuring success in franchise nonprofit organizations.

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Drowning in Data

By Alana Conner Snibbe 9

Funders are calling for more program evaluation, but nonprofits are often collecting dubious data, at great cost to themselves and ultimately to the people they serve.

Zeroing in on Impact

By Susan Colby, Nan Stone, & Paul Carttar 1

In an era of declining resources, nonprofits need to clarify their intended impact.