Responsible investing begins in local, underserved communities. In this education podcast, CEO Martin Eakes talks about how his organization, Self-Help, has provided almost $6 billion in financing to more than 60,000 homebuyers, small businesses, and nonprofits, and how it is serving thousands of low-income families through retail credit union branches. Eakes' presentation is an inspiring rallying cry for redirecting resources to those who can benefit the most. His talk is part of a discussion sponsored by the Center for Social Innovation.