The Blue Way: How to Profit by Investing in a Better World Daniel de Faro Adamson & Joe Andrew (Simon & Schuster, 2008) Being blue (vs. red) puts companies in the black, argue Adamson and Andrew. According to their research, the 80 S&P 500 companies that donated to Democratic candidates outperformed the 380 S&P 500 companies that donated to Republican candidates by 17.52 percent over the past five years. The blue companies’ secrets to success, say the authors, include efficient use of energy,… The Blue Way: How to Profit by Investing in a Better World Daniel de Faro Adamson & Joe Andrew (Simon & Schuster, 2008) Being blue (vs. red) puts companies in the black, argue Adamson and Andrew. According to their research, the 80 S&P 500 companies that donated to Democratic candidates outperformed the 380 S&P 500 companies that donated to Republican candidates by 17.52 percent over the past five years. The blue companies’ secrets to success, say the authors, include efficient use of energy,…

To read this article and start a full year of unlimited online access, subscribe now!

Already a subscriber?

Need to register for your premium online access,
which is included with your paid subscription?