Innovations in solution-based design techniques that address social problems (more)
How can you leverage the power of design thinking and psychological research with practical tools and strategies to get your social enterprise off the ground? In this university podcast, sponsored by the Stanford Center for Social Innovation, Stanford Graduate School of Business marketing professor Jennifer Aaker introduces the "dragonfly effect" model to illustrate how technology can be used to support business and social missions.
The Design of Business: Why Design Thinking Is the Next Competitive Advantage by Roger L. Martin
By working closely with the clients and consumers, design thinking allows high-impact solutions to social problems to bubble up from below rather than being imposed from the top.
Well-designed buildings not only conserve energy and reduce costs but also create conditions for better health and wellness. In this audio lecture, Amory Lovins uses several examples to show how the right mix of materials, resources, and expertise can create structures that celebrate living.
Buildings represent an ideal opportunity for reducing energy use through clever design. In this audio lecture, Amory Lovins explores the many possibilities that building design offers us to "think outside of the box" in order to save energy. He shares numerous examples of effective design and even a few cases where smart energy design actually costs less to build, not more.
When it comes to environmental sustainability, William McDonough is nothing less than a hero for the planet. In this audio lecture, he discusses how he has designed eco-friendly buildings with unique properties, such as the ability to produce oxygen. He urges his audience of Stanford Graduate School of Business students to set goals not toward an efficient bottom line of doing the wrong thing less badly, but rather toward the effective top line of doing the right thing.
Spiffy Web sites aren’t just easy on the eyes; they’re also easier to believe and learn from.
When people ask Don Gould how he knows that his product works, he answers: "Because babies stop dying." As part of a social enterprise consortium, Gould, who is both a product designer and ceramicist, helped to design and deploy simple, effective water filtration devices to the developing world. In this audio interview, he talks with Globeshakers host Tim Zak about both the traditional production techniques and the new economy models for collaboration.
